Renée Holtz believes that when people understand their unique value, they gain the power to shape their own future—and uplift their communities in the process. Her philosophy is simple: focus on what makes you different, because your difference is often the first clue to discovering your true purpose.
Often described as “Fixer Upper meets Shark Tank,” Renée brings a rare blend of creative design expertise and sharp business strategy to every project she touches. By combining her eye for branding with her entrepreneurial mindset, she helps individuals transform their ideas into businesses that create opportunity, impact, and lasting success.
Renée serves as the Founder and Creative Director of Refined Concepts, a multi-media marketing company that supports businesses in building powerful and cohesive brand identities. Under her leadership, the company provides comprehensive creative services including brand development, website design, graphic design, social media management, printing, and professional photo and video production.
She is also the Founder and Editor-in-Chief of Black Expertise Magazine, a platform that celebrates and amplifies the voices of experts and leaders throughout the African-American community, highlighting innovation, entrepreneurship, and professional excellence.
Renée began her career as a graphic designer at Kinko’s, where she gained firsthand insight into the power of branding and visual communication. Those early lessons became the foundation for what would eventually grow into a multi-media company focused on helping entrepreneurs, inventors, and creators transform their ideas into market-ready brands.
Today, Renée shares her proven framework through her book and signature workshop, The 40 Day Launch Challenge, where she teaches her six-week launch methodology. Her approach empowers aspiring founders to move beyond ideas and develop the strategy, structure, and confidence needed to successfully bring their vision into the marketplace.
With over two decades of experience in brand development, Renée has helped shape the visual identity and product strategy behind a wide range of businesses, working both independently and behind the scenes with organizations, entrepreneurs, and innovators.
Her specialties include:
• Logo, web, and print design
• New product and brand development
• Merchandising strategy
• Subscription box creation and packaging design
Over the years, Renée has worked across multiple sectors, including executing government contracts, developing educational resources for entrepreneurial networks, designing product layouts for manufacturers, and helping inventors create structured blueprints to bring their innovations to market.
She is the Editor-in-Chief of Black Expertise Magazine, a publication featuring experts in the African-American community. And also started GetASubscriptionBox.com, a business specializing in building subscription box development for businesses.
A maker of lemonade from lemons, after her divorce, Renee created Single Black Entrepreneur, an international membership-based brand that supports entrepreneurs looking to enhance their business, personal, and social lives.
Renee’s mission is to help others achieve financial freedom through entrepreneurship. As a single mother of two boys—future entrepreneurs—creating a legacy is more than a goal; it’s a necessity.
Renée is also an engaging speaker and motivator who shares real-world insights on discovering purpose, building profitable brands, and creating opportunities that extend beyond the present generation. Known for her approachable and relatable style, she inspires audiences to think bigger about their talents, their businesses, and the legacy they want to leave behind.
Some of her signature speaking topics include:
• Build Your Authentic Brand
• Transforming from Self-Employed to CEO
• Secrets to Growing Your Tribe
• The Money Box: How to Create Your Unique Subscription Program
• Investing in Your Legacy
Launch with Renée serves as a platform designed to empower emerging business owners and creators. For more than a decade, Renée has worked behind the scenes helping entrepreneurs shape their ideas, develop their brands, and launch their businesses in a supportive and collaborative environment.
Having helped build the creative foundations for hundreds of businesses, Renée now brings those experiences to the forefront—sharing the real stories behind entrepreneurship. Through the platform, she highlights the journeys of her clients, exploring both the struggles and breakthroughs that come with turning an idea into a successful venture.